Definition:
Marketing for partners refers to strategic support provided to authors, artists, therapists, or educators who publish or co-create projects with your company. It helps their books, tools, or apps reach the right audience while strengthening both their brand and yours.
Co-branding & Campaign Design – Creating joint visual identities, press kits, and launch materials.
Social Media Promotion – Featuring partner projects across Wordy McCurdy’s platforms.
Email & Influencer Outreach – Sending campaigns to aligned audiences such as parents, educators, and mental-health advocates.
Retail & Distribution Support – Assisting with listings on Amazon, IngramSpark, Apple Books, and specialty markets.
Event Collaboration – Shared workshops, book signings, webinars, or conference presentations.
Cross-Promotion in Ecosystem – Highlighting partners in newsletters, podcasts, and app features across the Wordy McCurdy brand family.
The goal is to amplify your partners’ visibility while reinforcing the collective mission — innovating childhood healing through story.